Social Media Campaign Social media campaign entails utilization of the internet based social platforms to promote a product or brand. Advertisement through the social media such as face book and twitter garners more traffic, as the people who frequent these sites are converted into customers. This method is more cost-effective than accessing the clients through the search engines which are costly and competitive. Traffic from social media is generated free as compared to the other forms of generating traffic found on the internet. Marketing through social media is time consuming and entails involved effort which may not be convenient for everybody. The person designing the campaign must remain at par with the emerging trends and must consistently upgrade the medium in order to maintain an enduring relationship with customers and funs.
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